Saturday, April 6, 2019

Tabula Rosa Systems Blog Of 4/6/20196 Good Reasons to Study Logic



6 Good Reasons to Study Logic
Why Analyzing Arguments Is Good for You
Bottom of Form
Emrys Westacott is a professor of philosophy at Alfred University.
Updated October 17, 2018 

A first-year college student found himself repeatedly impressed by the wit and wisdom of the philosophy majors he met. One day he plucked up the nerve to ask one of them: "So how come all you philosophy majors are so smart?"  
"Oh, that's no mystery," the philosopher answered, "we've all studied logic."
"Really?" said the freshman, "that's all it takes?  So if I study logic, I'll become super smart?"
"Sure. Of course, it's too late to sign up for a class now. But I'll tell you what, you can use my old logic textbook and study it yourself. Here, I've got it with me. I'll let you have it for $20."
"Wow, thanks!" 
The deal was transacted and the first year excitedly went off with the textbook to ramp up his IQ. Later that day he ran into the philosophy major again.
"Hey," he shouted. "That logic book you sold me for $20—I came across it in the bookstore for $10. All that rubbish about logic making me smart. I see through it now. You were just ripping me off!"
"See," said the other, "it's already starting to work."
The benefits of studying logic might not kick in quite that quickly. But there really are good reasons to take a logic class or to study it yourself from a book or by using an online resource, even if you're not a philosophy major.
01
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Symbolic Logic Is Fun
Studying basic symbolic logic is rather like learning a new language, but one with a small vocabulary and just a few rules of grammar. You learn to do all sorts of things with these new symbols: you use them to analyze the logic of ordinary sentences, to test arguments for validity, and to construct proofs for complex arguments whose validity isn't obvious. The exercises that help you become adept at these things are like puzzles, so if you like Futoshiki or sudoku you'll probably love logic. 
02
of 06
Knowing Whether an Argument Is Valid or Invalid Is a Valuable Skill
Logic is essentially the study of reasoning or argumentation. We all use reason all the time to draw inferences that are useful to us. If our car won't start, we reason that the battery may be dead. So we test the battery. If the battery isn't dead, then we deduce the problem must lie elsewhere, perhaps with the starter motor. So we check the starter motor. And so on. In this example the reasoning is simple, but sometimes chains of reasoning can become quite complicated. Training ourselves to construct good arguments and to spot bad ones is a skill that is useful in just about every field as well as in everyday life. It helps steer us toward truth and away from falsehood.
03
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Good Logic Is an Effective Tool of Persuasion
The art of persuasion is called rhetoric. Rhetoric, like logic, used to be an essential part of the liberal arts curriculum. Sadly, neither is usually required any longer, and rhetoric has given way to Composition 101. Rhetoric can encompass just about any means of persuasion short of bribery, blackmail, or physical violence. It includes, for instance, appeals to emotion, provocative images, or clever wordplay. There's no doubt that these can be persuasive; but so can good cogent reasoning. We're not saying that good arguments will always win the day over clever rhetoric: human beings are not Vulcans like Mr. Spock. But in the long run, good arguments will usually come out on top.
04
of 06
Studying Logic Helps You to Spot Fallacies
Fallacious thinking abounds in our culture. Politicians, pundits, advertisers, and corporate spokespersons attack straw men, appeal to majority opinion, pursue red herrings, or reject a view because of something they dislike about the person who holds it. Familiarity with common fallacies of this sort helps make one a more critical reader, listener, and thinker.
05
of 06
Logic Is a Foundational Discipline
Logic is foundational to any field that makes use of arguments. It has especially close connections to mathematics, computer science, and philosophy. Both Aristotelian logic and modern symbolic logic are impressive bodies of knowledge that constitute major intellectual achievements.
06
of 06
Clear Thinking Makes One a Better Citizen
Dubious techniques of persuasion, such as "criticizing" a candidate's views by showing an unflattering image of them, are used especially in election campaigns. They are no doubt sometimes effective, but that is no reason for preferring them to good clear argumentation. On the contrary, it's why we need logical thinking more than ever

April is the official month for:


  • From thebalancecareers.com
The following events, industries, causes and emotions (yes, emotions) are observed all month long in April unless otherwise indicated. Even cannabis (fast becoming legalized), Florida tomatoes, celery, and soft pretzels are honored, beginning April 1 through April 30—every year. 
  • African-American Women's Fitness Month
  • Alcohol Awareness Month
  • Amateur Radio Month
  • American Cancer Society Month
  • Asian/Pacific American Heritage Month
  • Black Women's History Month 
  • Bowel Cancer Awareness Month 
  • Celebrate Diversity Month
  • Community Service Month
  • Confederate History Month 
  • Distracted Driving Awareness Month 
  • Financial Literacy Month 
  • Fresh Florida Tomato Month
  • Irritable Bowel Syndrome Awareness Month 
  • Jewish-American Heritage Month
  • Keep America Beautiful Month 
  • Lawn and Garden Month 
  • Mathematics Awareness Month 
  • Month of the Military Child 
  • National Autism Awareness Month
  • National Better Hearing and Speech Month
  • National Canine Fitness Month
  • National Cannabis Awareness Month 
  • National Car Care Awareness Month 
  • National Child Abuse Awareness Month 
  • National Couple Appreciation Month 
  • National Deaf History Month (March 13 to April 15) 
  • National Decorating Month 
  • National Donate Life Awareness Month 
  • National Fair Housing Month 
  • National Food Month
  • National Fresh Celery Month 
  • National Garden Month
  • National Humor Month 
  • National Internship Awareness Month 
  • National Inventor's Month 
  • National Jazz Appreciation Month 

  • National Landscape Architecture Month 
  • National Medical Laboratory Professionals Week (last full week in April) 
  • National Mental Health Month
  • National Month of Hope
  • National Multiple Birth Awareness Month
  • National Occupational Therapy Month
  • National Older Americans Month
  • National Parkinson's Awareness Month
  • National Pecan Month
  • National Poetry Month 
  • National Safe Digging Month 
  • National Siblings Day (April 10) 
  • National Soft Pretzel Month
  • National Soy Foods Month

  • National STDs Education and Awareness Month
  • National Straw Hat Month 
  • National Volunteer Month 
  • National Welding Month 
  • Occupational Therapy Month 
  • Pets are Wonderful Month
  • Prevention of Cruelty to Animals Month
  •  
  • Records and Information Management Month 
  • Scottish-American Heritage Month
  • Sexual Assault Awareness Month 
  • Stress Awareness Month
  • Thai Heritage Month
  • Women's Health Care Month
International and One-Day Observances
Because you may be in the business of working with internationals, we can not forget the participation of other countries. Here are a few international honorees, as well as some causes that are observed globally: 
  • April is International Guitar Month, recognized in several countries.
  • Ontario, Canada recognizes April as Sikh Heritage Month. 
  • April is National Pet Month in the United Kingdom, although the U.S. waits until May to honor its non-human family members. 
  • International Pillow Fight Day is observed on April 6 in 2019. 
  • World Autism Awareness Day also falls on April 2 in 2019. 
  • World Health Day is April 7, in 2019. 




Thursday, April 4, 2019

Tabula Rosa Systems Blog Of 4/4/2019 Customer Churn (customer attrition)

 From whatis.com


Customer churn (customer attrition)
Customer churn, also called customer attrition, is the number of paying customers who fail to become repeat customers. In this context, churn is a quantifiable rate of change that occurs over a specified amount of time. 


Organizations strive to measure, understand and minimize customer churn because the cost of acquiring new customers is significantly higher than the cost of customer retention. Churn can be voluntary or involuntary.

When customer churn is voluntary, it is the purchaser who makes the decision to stop buying the product or service. This may be because the customer no longer has a need for it or has decided to purchase the product or service from another vendor. Voluntarily churn is often caused by the customer's perception that the vendor's products to do not align with the customer's needs and/or values.

Customer churn can also be involuntary. In this case, it is the seller who decides not to continue a business relationship with the customer. Typically, this type of customer churn occurs because the customer has not met previous financial or logistical responsibilities.
 
If sales representatives and marketers can understand why customers churn, they can provide other stakeholders within the company with insight into how the organization's products and services can be improved.

Calculating churn rate

Customer churn rate measures the number of existing customers who fail to come back during a designated time period, as well as new customers who have been added during the designated time period but fail to make a repeat purchase.

Number of customers at beginning of month
100
Number of customers who did not return during the month
5
New customers gained during the month
50
New customers who did not return during the month
10
Total churns for month
5 + 10 = 15
Monthly churn rate
15 / 1000 = 0.015 or 1.5%
 +++++++++++++++++++++++++++++++++++++++++++++++++


April is the official month for:


  • From thebalancecareers.com
The following events, industries, causes and emotions (yes, emotions) are observed all month long in April unless otherwise indicated. Even cannabis (fast becoming legalized), Florida tomatoes, celery, and soft pretzels are honored, beginning April 1 through April 30—every year. 
  • African-American Women's Fitness Month
  • Alcohol Awareness Month
  • Amateur Radio Month
  • American Cancer Society Month
  • Asian/Pacific American Heritage Month
  • Black Women's History Month 
  • Bowel Cancer Awareness Month 
  • Celebrate Diversity Month
  • Community Service Month
  • Confederate History Month 
  • Distracted Driving Awareness Month 
  • Financial Literacy Month 
  • Fresh Florida Tomato Month
  • Irritable Bowel Syndrome Awareness Month 
  • Jewish-American Heritage Month
  • Keep America Beautiful Month 
  • Lawn and Garden Month 
  • Mathematics Awareness Month 
  • Month of the Military Child 
  • National Autism Awareness Month
  • National Better Hearing and Speech Month
  • National Canine Fitness Month
  • National Cannabis Awareness Month 
  • National Car Care Awareness Month 
  • National Child Abuse Awareness Month 
  • National Couple Appreciation Month 
  • National Deaf History Month (March 13 to April 15) 
  • National Decorating Month 
  • National Donate Life Awareness Month 
  • National Fair Housing Month 
  • National Food Month
  • National Fresh Celery Month 
  • National Garden Month
  • National Humor Month 
  • National Internship Awareness Month 
  • National Inventor's Month 
  • National Jazz Appreciation Month 

  • National Landscape Architecture Month 
  • National Medical Laboratory Professionals Week (last full week in April) 
  • National Mental Health Month
  • National Month of Hope
  • National Multiple Birth Awareness Month
  • National Occupational Therapy Month
  • National Older Americans Month
  • National Parkinson's Awareness Month
  • National Pecan Month
  • National Poetry Month 
  • National Safe Digging Month 
  • National Siblings Day (April 10) 
  • National Soft Pretzel Month
  • National Soy Foods Month

  • National STDs Education and Awareness Month
  • National Straw Hat Month 
  • National Volunteer Month 
  • National Welding Month 
  • Occupational Therapy Month 
  • Pets are Wonderful Month
  • Prevention of Cruelty to Animals Month
  •  
  • Records and Information Management Month 
  • Scottish-American Heritage Month
  • Sexual Assault Awareness Month 
  • Stress Awareness Month
  • Thai Heritage Month
  • Women's Health Care Month
International and One-Day Observances
Because you may be in the business of working with internationals, we can not forget the participation of other countries. Here are a few international honorees, as well as some causes that are observed globally: 
  • April is International Guitar Month, recognized in several countries.
  • Ontario, Canada recognizes April as Sikh Heritage Month. 
  • April is National Pet Month in the United Kingdom, although the U.S. waits until May to honor its non-human family members. 
  • International Pillow Fight Day is observed on April 6 in 2019. 
  • World Autism Awareness Day also falls on April 2 in 2019. 
  • World Health Day is April 7, in 2019.