Friday, October 30, 2015

Tabula Rosa Systems HalloweenBlog - Core Principals For Email Subject lines and Happy Halloween


Core Principals For Email Subject lines and Happy Halloween
 
Entrepreneur.com JACQUELINE WHITMORE

OCTOBER 20, 2015
Crafting an effective email isn’t just about the text you deliver; it’s about getting people to open your email and read your message.
According to the Email Statistics Report, on a worldwide average, people sent and received 191.4 emails per day in 2014. With this many messages coming in constantly, it's no wonder many people won’t take the time to read all their email messages. They might read only a small portion of a message or headline, scanning for relevance before moving on to the next one.
The words you choose for your email subject line have a big impact on whether someone opens and reads your message. Use these tips to make your subject line more compelling.
1. Keep it short and sweet.
You don’t know how many words your recipient will see when your email pops up on their screen, so try to keep it under 50 characters, or between four and seven words. Avoid one-word subject lines such as “Hello” or “Hi.”
2. Use strong keywords.
Use words that will get the recipient's attention. For example, be specific and say, “Important Updates on the Wick Project” instead of “Important Updates.” Always change the subject line when the thread or content of the email chain changes.
3. Make your reader curious.
What do you have to say that your reader doesn't know already? Does your email challenge their current thinking or promise a reward? Questions are a great way to pique your reader's curiosity and inspire him or her to open your email in search of an answer.
4. Make a connection.
Refer to someone’s hometown, business or community and they’re likely to take a look. And don’t be afraid to put your name or business name in the subject line. Many people open emails based on the sender alone, so don’t miss the opportunity to reinforce your specific brand.
Craft your subject line with phrases such as “referred by” or “met you at [event].” People are more likely to open an email from someone they have met or is referred by someone they trust.
5. Never use spam words.
Subject lines that are too sales oriented will most likely to wind up in the receiver’s spam filter. Andrea O’Neill of Mail Chimp developed a listof the most notorious spam filter triggers. They include phrases like “Increase your sales,” “Information you requested,” or “Double your income.”
6. Punctuation and spelling.
To look professional, take care with your spelling in the subject line. Always re-read your entire email and do a spell check before sending. Spam filters also look for an abundant use of punctuation such as asterisks, all caps or numerous exclamation points.
7. Include dates and deadlines.
Deliver time-sensitive information in the subject line. This can include start dates or deadline notices. A successful promotional strategy for an event or a special offer will likely include a series of emails. For example, you can send out an initial announcement followed by a final reminder with a tight deadline to act.
8. Trumpet your announcement.
If you have something new and exciting to share about your business, channel that enthusiasm into your subject line. When you share an announcement, your email subscribers will feel like they’re the first to know and will be motivated to read on for more details.
Take a look at your own inbox and see which emails you tend to open first. Putting yourself in your contacts’ shoes is one of the best ways to write a subject line that will get you noticed and boost your business. A compelling subject line can make the difference between a message read and a message missed.
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For a great email parody, view the following link:
=======================================================
https://www.youtube.com/watch?v=HTgYHHKs0Zw
scoop_post=bcaa0440-2548-11e5-c1bd-90b11c3d2b20&__scoop_topic=2455618



==============================================

Special Bulletin - My just released book

"You're Hired. Super Charge our Email Skills in 60 Minutes! (And Get That Job...) 

is now on sales at Amazon.com 

Great Reasons for Purchasing Netiquette IQ
·         Get more email opens.  Improve 100% or more.
·         Receive more responses, interviews, appointments, prospects and sales.
·         Be better understood.
·         Eliminate indecision.
·         Avoid being spammed 100% or more.
·         Have recipient finish reading your email content. 
·         Save time by reducing questions.
·         Increase your level of clarity.
·         Improve you time management with your email.
·        Have quick access to a wealth of relevant email information.
Enjoy most of what you need for email in a single book.

 =================================

**Important note** - contact our company for very powerful solutions for IP
 management (IPv4 and IPv6, security, firewall and APT solutions:

www.tabularosa.net

In addition to this blog, Netiquette IQ has a website with great assets which are being added to on a regular basis. I have authored the premiere book on Netiquette, “Netiquette IQ - A Comprehensive Guide to Improve, Enhance and Add Power to Your Email". My new book, “You’re Hired! Super Charge Your Email Skills in 60 Minutes. . . And Get That Job!” has just been published and will be followed by a trilogy of books on Netiquette for young people. You can view my profile, reviews of the book and content excerpts at:

 www.amazon.com/author/paulbabicki

In addition to this blog, I maintain a radio show on BlogtalkRadio  and an online newsletter via paper.li.I have established Netiquette discussion groups with Linkedin and  Yahoo I am also a member of the International Business Etiquette and Protocol Group and Minding Manners among others. I regularly consult for the Gerson Lehrman Group, a worldwide network of subject matter experts and I have been contributing to the blogs Everything Email and emailmonday . My work has appeared in numerous publications and I have presented to groups such as The Breakfast Club of NJ and  PSG of Mercer County, NJ.


I am the president of Tabula Rosa Systems, a “best of breed” reseller of products for communications, email, network management software, security products and professional services.  Also, I am the president of Netiquette IQ. We are currently developing an email IQ rating system, Netiquette IQ, which promotes the fundamentals outlined in my book.

Over the past twenty-five years, I have enjoyed a dynamic and successful career and have attained an extensive background in IT and electronic communications by selling and marketing within the information technology marketplace.Anyone who would like to review the book and have it posted on my blog or website, please contact me paul@netiquetteiq.com.

If you have not already done so, please view the trailer for my books below. 
=============================================================
Netiquette IQ quote for today:

"Teach Your Children To Create Strong Passwords At An Early Age"
- Paul Babicki

=============================================================

Thursday, October 29, 2015

Tabula Rosa Systems Blog - U.S. Lags Behind Europe on Internet Freedom

The United States considers itself to be the world's greatest example of equality, democracy and freedom. But many issues belie this, particularly  in foreign policy and voting rights.  Many netizens will be surprised by the article below Please read and decide!
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From usnews.com 10/28/2015


U.S. Lags Behind Europe on Internet Freedom

Concerns about privacy and surveillance in the U.S. remain despite reforms, a study says.

The U.S. ranked sixth in Internet freedom, which has fallen around the world, in a recent study.
Governments around the world expanded surveillance laws during the past year, and it is so far unclear whether recent legislation passed by the U.S. will resolve a chilling decline in America's Internet freedom, according to an annual study that tracks international digital rights.
Controversies including broad government surveillance and calls by law enforcement to limit the encryption of consumer data have unbalanced America's reputation as a leader in Internet freedom in recent years. This year's study from advocacy group Freedom House saw the U.S. rank sixth out of 65 countries assessed – the same position it held in 2014 after being demoted from fourth place in 2013 and second place in 2012.
The study also scores countries' digital rights on a scale of zero (most free) to 100 (least free). The U.S. went from scores of 13 in 2011, 12 in 2012 and 17 in 2013 to a score of 19 in 2014 – the same ranking it currently holds. 
Year
U.S. Internet Freedom Score
U.S. Ranking
2011
13
2
2012
12
2
2013
17
4
2014
19
6
2015
19
6
Source: Freedom House
Internet freedom declined overall around the globe this year, the report said, but the rankings changed little as nations mainly consolidated restrictions on digital rights. Northern European countries retained top ranks for Internet freedom, with Iceland staying in first place, followed by Estonia. Canada came in third place for having the most digital rights, while Germany took fourth place, demoting Australia to fifth place – in part because Australia enacted legislation expanding surveillance this past year.

China ranked as the worst offender against digital rights in the study, followed by Syria, Iran, Ethiopia and Cuba. These nations were ranked lowly due in part to their repression of free speech online and their surveillance efforts.
The study factors in events that occurred between June 2014 and the end of May 2015, meaning that it took into account net neutrality rules adopted by the Federal Communications Commission but not the USA Freedom Act, which aims to limit surveillance conducted by the National Security Agency.

Freedom House views the net neutrality rules as a boost to digital rights because they call for Internet service providers and the government not to disrupt wireless traffic, Laura Reed, a research analyst with the organization, tells U.S. News.
"It is yet to be seen whether the recently passed surveillance reforms will affect government spying efforts," Reed says. "We do see potential for improvement there."
Freedom House is also concerned by calls from the FBI that tech firms like Apple and Google should not encrypt their services, which can prevent users' data from being accessed following a government request. Limits on such encryption have increased in democracies and dictatorships alike during the past year, creating what the report says is a threat to personal privacy and a boon to surveillance efforts.
"We are waiting to see where the U.S. is going to come out on the encryption debate," Reed says.
Access to the Internet also played a role in the report, and the U.S. lagged in that area behind nations like Japan and the U.K., despite having a higher score for digital rights than those countries. Freedom House praised efforts by the FCC to expand online access, including through its opposition to a proposed merger between Comcast and Time Warner Cable. Reed says the merger would have lowered incentives for the combined company to offer faster connection speeds for lower prices.
"There are some Internet service providers that have a monopoly on certain regional markets in the U.S. and have few incentives to provide better service," she says. "Internet access in the U.S. is strong, but it could be better." 

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For a great email parody, view the following link:
=======================================================
https://www.youtube.com/watch?v=HTgYHHKs0Zw
scoop_post=bcaa0440-2548-11e5-c1bd-90b11c3d2b20&__scoop_topic=2455618



==============================================

Special Bulletin - My just released book

"You're Hired. Super Charge our Email Skills in 60 Minutes! (And Get That Job...) 

is now on sales at Amazon.com 

Great Reasons for Purchasing Netiquette IQ
·         Get more email opens.  Improve 100% or more.
·         Receive more responses, interviews, appointments, prospects and sales.
·         Be better understood.
·         Eliminate indecision.
·         Avoid being spammed 100% or more.
·         Have recipient finish reading your email content. 
·         Save time by reducing questions.
·         Increase your level of clarity.
·         Improve you time management with your email.
·        Have quick access to a wealth of relevant email information.
Enjoy most of what you need for email in a single book.

 =================================

**Important note** - contact our company for very powerful solutions for IP
 management (IPv4 and IPv6, security, firewall and APT solutions:

www.tabularosa.net

In addition to this blog, Netiquette IQ has a website with great assets which are being added to on a regular basis. I have authored the premiere book on Netiquette, “Netiquette IQ - A Comprehensive Guide to Improve, Enhance and Add Power to Your Email". My new book, “You’re Hired! Super Charge Your Email Skills in 60 Minutes. . . And Get That Job!” has just been published and will be followed by a trilogy of books on Netiquette for young people. You can view my profile, reviews of the book and content excerpts at:

 www.amazon.com/author/paulbabicki

In addition to this blog, I maintain a radio show on BlogtalkRadio  and an online newsletter via paper.li.I have established Netiquette discussion groups with Linkedin and  Yahoo I am also a member of the International Business Etiquette and Protocol Group and Minding Manners among others. I regularly consult for the Gerson Lehrman Group, a worldwide network of subject matter experts and I have been contributing to the blogs Everything Email and emailmonday . My work has appeared in numerous publications and I have presented to groups such as The Breakfast Club of NJ and  PSG of Mercer County, NJ.


I am the president of Tabula Rosa Systems, a “best of breed” reseller of products for communications, email, network management software, security products and professional services.  Also, I am the president of Netiquette IQ. We are currently developing an email IQ rating system, Netiquette IQ, which promotes the fundamentals outlined in my book.

Over the past twenty-five years, I have enjoyed a dynamic and successful career and have attained an extensive background in IT and electronic communications by selling and marketing within the information technology marketplace.Anyone who would like to review the book and have it posted on my blog or website, please contact me paul@netiquetteiq.com.

If you have not already done so, please view the trailer for my books below. 
=============================================================
Netiquette IQ quote for today:

"Teach Your Children To Create Strong Passwords At An Early Age"
- Paul Babicki

=============================================================

Wednesday, October 28, 2015

Netiquette Core Principles For Job Seekers - Tabula Rosa Systems

============================================



============================================

Good Netiquette And A Green Internet To All!
  ==============================================

Great Reasons for Purchasing Netiquette IQ
·         Get more email opens.  Improve 100% or more.
·         Receive more responses, interviews, appointments, prospects and sales.
·         Be better understood.
·         Eliminate indecision.
·         Avoid being spammed 100% or more.
·         Have recipient finish reading your email content. 
·         Save time by reducing questions.
·         Increase your level of clarity.
·         Improve you time management with your email.
·        Have quick access to a wealth of relevant email information.
Enjoy most of what you need for email in a single book.

=====================================================
**Important note** - contact our sister company for very powerful solutions for IP management (IPv4 and IPv6, security, firewall and APT solutions:

www.tabularosa.net

In addition to this blog, Netiquette IQ has a website with great assets which are being added to on a regular basis. I have authored the premiere book on Netiquette, “Netiquette IQ - A Comprehensive Guide to Improve, Enhance and Add Power to Your Email". My new book, “You’re Hired! Super Charge Your Email Skills in 60 Minutes. . . And Get That Job!” will be published soon follow by a trilogy of books on Netiquette for young people. You can view my profile, reviews of the book and content excerpts at:

 www.amazon.com/author/paulbabicki

 If you would like to listen to experts in all aspects of Netiquette and communication, try my radio show on BlogtalkRadio  Additionally, I provide content for an online newsletter via paper.li. I have also established Netiquette discussion groups with Linkedin and Yahoo.  I am also a member of the International Business Etiquette and Protocol Group and Minding Manners among others. Further, I regularly consult for the Gerson Lehrman Group, a worldwide network of subject matter experts and have been a contributor to numerous blogs and publications. 

Lastly, I am the founder and president of Tabula Rosa Systems, a company that provides “best of breed” products for network, security and system management and services. Tabula Rosa has a new blog and Twitter site which offers great IT product information for virtually anyone.
==============================================

Tabula Rosa Systems Alert - SB15-299: Vulnerability Summary for the Week of October 19, 2015


National Cyber Awareness System:
10/26/2015 06:45 AM EDT

Original release date: October 26, 2015
The US-CERT Cyber Security Bulletin provides a summary of new vulnerabilities that have been recorded by the National Institute of Standards and Technology (NIST) National Vulnerability Database (NVD) in the past week. The NVD is sponsored by the Department of Homeland Security (DHS) National Cybersecurity and Communications Integration Center (NCCIC) / United States Computer Emergency Readiness Team (US-CERT). For modified or updated entries, please visit the NVD, which contains historical vulnerability information.
+++++++++++++++++++++++++++++++++++++++++++++++++ 
For a great email parody, view the following link:
=======================================================
https://www.youtube.com/watch?v=HTgYHHKs0Zw
scoop_post=bcaa0440-2548-11e5-c1bd-90b11c3d2b20&__scoop_topic=2455618



==============================================

Special Bulletin - My just released book

"You're Hired. Super Charge our Email Skills in 60 Minutes! (And Get That Job...) 

is now on sales at Amazon.com 

Great Reasons for Purchasing Netiquette IQ
·         Get more email opens.  Improve 100% or more.
·         Receive more responses, interviews, appointments, prospects and sales.
·         Be better understood.
·         Eliminate indecision.
·         Avoid being spammed 100% or more.
·         Have recipient finish reading your email content. 
·         Save time by reducing questions.
·         Increase your level of clarity.
·         Improve you time management with your email.
·        Have quick access to a wealth of relevant email information.
Enjoy most of what you need for email in a single book.

 =================================

**Important note** - contact our company for very powerful solutions for IP
 management (IPv4 and IPv6, security, firewall and APT solutions:

www.tabularosa.net

In addition to this blog, Netiquette IQ has a website with great assets which are being added to on a regular basis. I have authored the premiere book on Netiquette, “Netiquette IQ - A Comprehensive Guide to Improve, Enhance and Add Power to Your Email". My new book, “You’re Hired! Super Charge Your Email Skills in 60 Minutes. . . And Get That Job!” has just been published and will be followed by a trilogy of books on Netiquette for young people. You can view my profile, reviews of the book and content excerpts at:

 www.amazon.com/author/paulbabicki

In addition to this blog, I maintain a radio show on BlogtalkRadio  and an online newsletter via paper.li.I have established Netiquette discussion groups with Linkedin and  Yahoo I am also a member of the International Business Etiquette and Protocol Group and Minding Manners among others. I regularly consult for the Gerson Lehrman Group, a worldwide network of subject matter experts and I have been contributing to the blogs Everything Email and emailmonday . My work has appeared in numerous publications and I have presented to groups such as The Breakfast Club of NJ and  PSG of Mercer County, NJ.


I am the president of Tabula Rosa Systems, a “best of breed” reseller of products for communications, email, network management software, security products and professional services.  Also, I am the president of Netiquette IQ. We are currently developing an email IQ rating system, Netiquette IQ, which promotes the fundamentals outlined in my book.

Over the past twenty-five years, I have enjoyed a dynamic and successful career and have attained an extensive background in IT and electronic communications by selling and marketing within the information technology marketplace.Anyone who would like to review the book and have it posted on my blog or website, please contact me paul@netiquetteiq.com.

If you have not already done so, please view the trailer for my books below. 
=============================================================
Netiquette IQ quote for toda:


"Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it's the only thing that ever has." - Margaret Mead

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